The American Way of Live
The latest research report “Music In The Air” by the financial power house Goldman Sachs predicts prospering times ahead for the music industry. It’s a summary and outlook about the performance of corporate music global power players.
With this mind, how could it happen that Europe became just only the backyard of prosperity for companies such as AEG, Live Nation or Superstruct? Even more crucial, what is the impact due to a company environment that have to follow MAGA-policies as they apply for US-companies?
To cut the story short, will the current political climate to become a game changer that will change the settings and conditions for the European live music sector as well? What is the impact of value chain driven company policies by corporate concert companies? Or, will it be an ongoing process of “business as usual” for fans and firms in the heydays of a high performing Superstar Economy in the European live music community?