Nielsen Music / Vice President, Client Solutions
United States of AmericaSpeaker
Helena is VP, Client Solutions for Nielsen Music, based in New York and with responsibility for Nielsen's business with major and independent music publishers, performing rights organizations and our international business. For more than two decades, Nielsen’s consumer research, sales, streaming and airplay tools have been a trusted and vital resource for companies that want a complete market and music consumer picture. Nielsen’s data serves as a major source for the Billboard charts and is widely cited by numerous publications and broadcasters as the standard for music industry measurement.
Helena began her music industry career at PRS for Music in London working on in the copyright, member services and international income tracking teams. With Nielsen in Europe she was responsible for business development, account management and the smooth end-to-end operation of the UK radio airplay measurement business. She transferred to her current role and from the UK to the US at the end of 2013.