Spotlight on: Track ID

Spotlight On: Track ID

The new genre programme for electronic music at the Reeperbahn Festival

What's it about?

With Track ID, electronic music gained its own dedicated platform within the Reeperbahn Festival – featuring tailored content, relevant industry topics, and new opportunities for visibility, exchange, and networking.

Together with partners from the scene, cultural sector, and music industry, Reeperbahn Festival created a dedicated space for electronic music. Track ID brought together the community, creative practice, and industry expertise, connecting local players with national and international networks. The format created new opportunities for dialogue, collaboration, and knowledge transfer, while highlighting the significance of electronic music as both a cultural and economic force.

Hamburg has been one of Germany’s defining hubs for electronic music culture for decades. With Track ID, this role was made more visible and further developed. By deliberately connecting artists, promoters, labels, clubs, institutions, and international industry representatives, new impulses emerged for the future of electronic music and its ecosystems.

Our programme

From conference sessions to networking, club nights and community exchange: Track ID brings together artists, communities and international professionals from the electronic music scene in one shared programme – curated with partners from the scene and music industry:

Club Culture & Nightlife: How are clubs and dancefloors changing? Sessions such as Nachtkultur Lab, Return to the Dancefloor and Mehr als Nachtleben explored the role of clubs as cultural spaces, their economic challenges, and their importance for cities and communities.
Funding & Policy: From new funding models to the political significance of clubs: sessions such as Future Fonds and Know Your Clubs focused on sustainable club funding, cultural policy and urban development.
Artists & Rights: Your Music, Your Rights, Your Money and Bedroom Backstage provided insights into rights, income and the working conditions of music creators – highlighting what artists need to know to shape their music and careers independently.
Community & Connection: Formats such as Find Your Community, the PAROOKAVILLE Community Mixer and Track ID x Refuge Worldwide put connecting the scene at the heart of the programme. Artists, promoters, clubs and communities came together, shared experiences and made new connections.
Future of Electronic Music: Track ID also looked ahead: Future Isn’t Written Yet brought together five visions for the future of electronic music, while other formats explored new approaches to audience development, community building and the future of the dancefloor.
Showcases & Scene: With Track ID x RA Unlocked, Track ID x Juicy Gang Records and other formats, electronic music was not only discussed but brought to life – through club nights, live artists and perspectives from the international scene.