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Sarah Lüngen

Founder & Sustainability Manager / The Changency



Sarah Lüngen has been part of the music industry for more than ten years. She was responsible for press relations of the Hörstmann Unternehmensgruppe (now Goodlive), worked for Rolling Stone Germany and Virgin Records. As far back as 2012, the biology graduate expanded her portfolio by crafting sustainability strategies for festivals such as Melt and Splash. In 2018, she started her own business under the name What Sarah Said. In 2021, she founded The Changency – Agentur für nachhaltigen Wandel together with Katrin Wipper to actively shape the ecologically friendly transformation of the music industry. In addition to volunteering with Music Declares Emergency, she is active in the sustainability working group of the Berlin Music Commission.

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