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The Initiative Musik Artist Funding Program is Germany’s central federal funding for popular music – and it often leaves people with more questions than answers. From “Wait, what exactly is that again?” to “Ugh, no thanks.” or even “WTF?!”

Cultural entrepreneur Julia Gröschel has been advising artists on the program for years. In this session, she’ll show you how to stand out from more than 1,000 applications, evaluate your project from a jury’s perspective, and avoid common mistakes. You’ll also learn why long-term thinking is key and why you shouldn’t let the application process intimidate you.

You’ll leave with a practical (and sexy!) checklist of do’s and don’ts, plus concrete tips!

One takeaway in advance: sometimes, the most important thing is simply to go for it.

Applications closed.