Eastern European Wave: Is the Global Music Industry Finally Paying At­ten­ti­on?

Exploring the rise of EE artists and their growing international impact

Panel
Eastern Europe
Music Export
EN
This date is in the past.

For years, the global music industry has overlooked Eastern Europe as a major talent hub. Yet today, artists from the region are breaking boundaries across genres and markets: Jann (Poland) is selling out European tours and supporting Madison Beer, INNA (Romania) continues to dominate electronic charts, Ukraine’s JINJER and Miss Monique lead in metal and electronic music, Carpetman tops charts and festivals, while Night Tapes (Estonia) play both sides of the Atlantic with a Music Moves Europe Award in hand. Is this just a moment — or a movement?

This panel will examine:

  • What unique strengths make Eastern European artists so competitive on the global stage?
  • How have shifting industry dynamics, streaming, and social media amplified their reach?
  • Do major labels and booking agencies still underestimate the region’s potential?
  • Could Eastern Europe become the next key talent pipeline for the international music industry?

Speaker

Moderator